The women’s activewear market was valued at US$ 124.65 Bn in 2017 and expected to grow at a CAGR of 8.2% during the forecast period from 2017 to 2026. Activewear is defined as an informal and comfortable clothing suitable for physical activities. It is basically designed as clothing to wear in the gym, sports or during performing exercise. Some of the unique benefits offered by activewear includes quick drying, breathability and static resistance among others. One of the most prominent factor aiding the activewear market growth can be attributed to the rising health consciousness among women. Moreover, in recent years it has been observed that there has been an increase in fitness enthusiasm among women. Women are more actively participating in sports activities and in order to maintain health, they are up taking activities such as walking, jogging, exercising and yoga. Rise in net disposable income is further supporting this growth thereby complimenting the women’s activewear market growth. However, availability of counterfeit products is expected to offset market growth in coming years.

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Market Insights

The Women’s Activewear market was valued at US$ 124.65 Bn in 2017 and expected to be growing at a compounded annual growth rate (CAGR) of 8.2% during the forecast period from 2018 to 2026. In recent years, participation of women in sports has grown manifold. Increasing media coverage for women sports is one of the important factors supporting the aforementioned sentence. Various sports bodies too have played their part that have positively influenced the uptake of sports by women, which was evident from the fact that for the first time in history, the London 2012 Olympic Games, featured, an equal number of sports for women as for men. Similarly, in India, the “Khelo India” initiative has been a positive move from the government to encourage women to uptake sports. Moreover factors such as equal pay agreements, record audiences, and new media deals has been crucial factors encouraging women to consider sports as a serious profession. Furthermore, in order to maintain a healthy lifestyle, women are increasingly involved in activities such as jogging, exercising and yoga among others. These factors are complimenting the women’s activewear market growth.

Historical & Forecast Period

2016 – Historical Year

2017 – Base Year

2018-2026 – Forecast Period

This research report presents the analysis of each segment from 2016 to 2026 considering 2017 as the base year for the research. Compounded Annual Growth Rate (CAGR) for each respective segments are calculated for the forecast period from 2018 to 2026.

Report Scope by Segments

The report elucidates the detailed outline of global Women’s Activewear Market market by categorizing the market in terms of product type, fabric, distribution channel, price range and geography.

Product Type (2016–2026; US$ Bn)

  • Topwear
  • Bottomwear
    • Shorts
    • Sweatpants
    • Skirts
    • Yoga Pants & Leggings
  • Outerwear
    • Jackets
    • Hoodies & Sweatshirts
  • Innerwear
  • Swimwear

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Fabric (2016–2026; US$ Bn)

  • Nylon
  • Polyester
  • Cotton
  • Neoprene
  • Polypropylene
  • Spandex

Distribution Channel (2016–2026; US$ Bn)

  • Online
  • Offline

Price Range (2016–2026; US$ Bn)

  • Below US$ 20
  • US$ 20 – US$ 40
  • US$ 41 – US$ 60
  • US$ 61 and above

Geography Segment (2016–2026; US$ Bn)

  • North America
    • United States
    • Canada
  • Europe
    • United Kingdom
    • Germany
    • France
    • Rest of Europe
  • Asia Pacific (APAC)
    • China
    • Japan
    • India
    • Rest of APAC
  • Rest of the World (RoW)
    • Middle East & Africa (MEA)
    • Latin America

Key players profiled in the report include Adidas AG, Nike, Inc., Hanesbrands Inc., Mizuno Corporation, ASICS Corporation, Columbia Sportswear Company, PUMA SE, Under Armour, Inc., Skechers and Gap, Inc. among others.

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Key questions answered in this report

  • What was the global Women’s activewear market size in 2017 and forecast for 2026?
  • What are the current trends in the women’s activewear market?
  • What are the various valuable opportunities for the players in the market?
  • Which is the largest regional market for women’s activewear market?
  • Which region expected to be the fastest growing and why?
  • What are the future prospects for the women’s activewear market?
  • What are the major drivers and restraints influencing the market growth?
  • What are the new innovations by the leading players?
  • What are the key strategies adopted by the leading players in market?